Corporate and consumer copywriting for print and new media
Educational education college prospectus UK copywriters
   
POSTGRADUATE PROSPECTUS FOR LEADING UNIVERSITY

Project: 'Invest In Your Success 2008' - postgraduate prospectus for The Robert Gordon University, Aberdeen

PR feature

The Robert Gordon University Aberdeen was named 'top Scottish University for graduate employment' in the Good University Guide 2007. Its 2008 postgraduate prospectus is targeted at UK and overseas students wishing to develop their careers through RGU postgraduate studies in a wide range of subjects.

The challenge: To create a strong front cover theme that would follow through into the introductory pages body copy using a direct and engaging tone-of-voice already used elsewhere. The 'investment' theme ties into the fact that a large proportion of postgraduate students are self-funding as they enter the world of work or pursue further studies mid-career.

Download RGU prospectus intro pages (coming shortly) (pdf - 2mb)
plus
Download educational prospectus for new secondary school (pdf - 2.16mb)

copy sample - - - - - - - - - - - - - - - - - - - - - - - - -

INVEST IN YOUR SUCCESS
POSTGRADUATE OPPORTUNITIES AT THE ROBERT GORDON UNIVERSITY, ABERDEEN

A SECURE INVESTMENT
RGU was voted UK Number 1 for graduate employment by The Times University Guide 2006. Within six months of graduating, 94% of our postgraduate students are either employed or undertaking further study. Our relevant, focused courses are designed in close partnership with employer professionals. Your future is secure with us.

A DYNAMIC INVESTMENT
RGU offers a vibrant combination of heritage and innovation - it's been perfecting it since 1750. First class teaching staff deliver career-focused postgraduate programmes that lead the way in the creative, health, energy and knowledge fields. Invest in your career through RGU and capitalise on our dynamic reputation.

A WELL-STRUCTURED INVESTMENT
RGU has recently spent £100 million building new student facilities and upgrading existing infrastructure. You'll find a state-of-the-art sports centre, convenient student accommodation with internet access plus twin campus libraries and more than 2,500 fully networked PCs. Everything's in place for you to reap the rewards.

AN EXCITING INVESTMENT
Our city centre Student Union offers a tempting range of extra curricular activities - from societies and sports clubs, to help organising volunteer placements. With such a wide choice in shops, bars, nightclubs, theatres and cinemas nearby, RGU is an exciting university that not only inspires you to work hard, but play hard too.

AN ATTRACTIVE INVESTMENT
Aberdeen is home to world class galleries and museums, as well as hosting lively festivals and musical events year round. The Oil Capital of Europe also has excellent rail, road and air connections including direct links to London, Amsterdam, Paris and beyond. It's an attractive place to study - whichever way you look at it.

   

PR feature

Direct marketing

 

 

Direct marketing